From Toronto via Florida, Harrison Bennett is the label manager for Deadbeats, a record label founded in 2016 by Zeds Dead. Using lean analytics techniques, he strategizes promotional and marketing efforts for artists using data from emerging social and streaming platforms. Based in Toronto, Deadbeats is a boutique label for emerging and established electronic artists including Zeds Dead, Rezz, Memorecks, Pusher, Nebbra, and more.